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Business Not Doing Enough to Address Global Sustainability Challenges

 
  • See sustainability as an opportunity for growth and innovation, according to 81 percent of Transformational Leaders, by accessing new markets, developing new products and services, and differentiating their offerings through superior social and environmental performance.
  • Go beyond measuring their emissions and mitigation efforts to fully quantify and track the positive value of sustainability to their company and their impact on the communities in which they operate; 81 percent of Transformational Leaders practice integrated reporting of financial and sustainable metrics.
  • Invest in innovation and deploy new technologies to advance sustainability. These include more sustainable and efficient uses of energy, data analytics to better manage resource consumption, machine-to-machine technologies and closed loop business models; 95 percent of Transformational Leaders report that they will invest in and deploy new technologies on sustainability in the next five years.

“CEOs are clearly disappointed that markets have not aligned with sustainability in the way they had hoped three years ago and would like to see more action from governments to create an enabling environment. But the good news is that they have not lost faith in the role of business to drive sustainability,” said Peter Lacy, the study lead from 2007 to 2013, and managing director, Accenture Sustainability and Strategy Services, Asia Pacific. “To move from incremental to large-scale transformation, businesses must accept that instead of  persuading consumers about sustainability they must give them sustainable products and services they want at prices they can afford. And instead of showing investors the savings made from sustainability, the will have to demonstrate the positive business value it can generate.”

 

Check the following links to read/download the Full Study:
www.accenture.com/ungcstudy | www.unglobalcompact.org/resources/451

 

Source: Accenture.