Geneva, Switzerland – At a press conference hosted by Bridgestone Corporation and the New York International Auto Show at the Geneva International Motor Show, the top three finalists for the World Car of the Year, World Performance Car, World Green Car and World Car Design of the Year awards were announced today.
The winners will be declared at the New York International Auto Show on Thursday, April 21, 2011.
From an initial entry list of thirty-nine (39) new vehicles from all over the world, then a short list of ten finalists, the top three contenders for the overall 2011 World Car of the Year title are, in alphabetical order: the Audi A8, the BMW 5 Series and the Nissan LEAF.
To be eligible for the overall World Car award, the candidates must become available for sale on at least two continents during the period beginning January 1, 2010 and ending May 30, 2011.
Vehicles are selected and voted on by an international jury panel comprised of sixty-six (66) top-level automotive journalists from twenty-four (24) countries around the world. Each juror was appointed by the World Car Steering Committee on the basis of his or her expertise, experience, credibility, and influence. Each juror typically drives and evaluates new vehicles on a regular basis as part of their professional work. All hold significant stature within their own regions and countries.
The top three finalists for the 2011 World Performance Car award are, in alphabetical order: the Ferrari 458 Italia, the Mercedes-Benz SLS AMG and the Porsche 911 Turbo.
While the winner of the overall World Car award must excel in a broad range of attributes, the World Performance Car award must demonstrate a specific and overt sports/performance orientation while satisfying the same availability criteria as for the overall World Car of the Year award.
Entrants may be chosen from that list of eligible vehicles, or they may be newly introduced variants that satisfy the same criteria, but are derived from existing rather than brand-new models. In all cases, they must have a minimum annual production rate of five-hundred (500) vehicles.
The World Green Car award is presented by Bridgestone Corporation (Japan). Ryoji Yamada, General Manager of Brand Management, said, “We are very pleased and honored to sponsor the 2011 World Green Car award. The environment is everyone’s responsibility. And throughout our global family of companies, we take this responsibility very seriously. We believe it is our mission to serve society with superior quality… not just with eco-friendly products but also in the way we produce those products and the ways in which we support our many communities with environmentally-friendly activities such as wildlife habitats and our Lake Biwa Initiative in Japan.”
Due to the complexity of some of the ‘green’ technologies, three (3) green experts were appointed by the World Car Steering Committee to extensively review all documentation and specs associated with each candidate. They then created a short-list of finalists for review by the sixty-six (66) jurors in their second round of voting in February. The three green experts were in alphabetical order: Sam Abuelsamid (representing North America), Dean Slavnich (representing Europe) and Tadashi Tateuchi (representing Asia).
The sixty-six (66) member jury chose the following top three finalists for the 2011 World Green Car award: the BMW 320d Efficient Dynamics Edition, the Chevrolet Volt and the Nissan LEAF.
Cars eligible for the 2011 World Car Design of the Year award are taken from the list of World Car candidates or they may be included as a stand-alone entry provided the vehicle is introduced and available for sale in at least one major market during the period beginning January 1, 2010 and ending May 30th, 2011.
A design panel consisting of five highly respected world design experts was asked to first review each candidate, and then establish a short-list of recommendations for the jurors. The design experts were: Masatsugu Arimoto (Japan), Silvia Baruffaldi (Italy), Gernot Bracht (Germany), Sam Livingstone (U.K.) and Tom Matano (USA). Jurors then voted on the experts’ recommendations. The top three design finalists as chosen by the jurors are, in alphabetical order: the Alfa Romeo Giulietta, the Aston Martin Rapide and the Ferrari 458 Italia.
Prime Research International, a global leader in strategic communication research and consultancy, is once again the World Car Awards’ research partner. The company will provide strategic reports in 2011 that analyze the awards global automotive media coverage.
Now in their seventh year, the annual World Car awards have become one of the world’s most prestigious, credible and significant programs of its kind.
The awards were inaugurated in 2003, and officially launched in January 2004, to reflect the reality of the global marketplace, as well as to recognize and reward automotive excellence on an international scale. The awards are intended to complement, not compete, with existing national and regional Car of the Year programs.
The awards are administered by a non-profit association, under the guidance of a Steering Committee of pre-eminent automotive journalists from Asia, Europe, and North America. Peter Lyon (Japan) and Matt Davis (Italy) are the co-chairs; John McCormick (USA), Jens Meiners (Germany) and Gerry Malloy (Canada) are the directors. There is no affiliation with, nor are the awards in any way influenced by, any publication, auto show, automaker, or other commercial enterprise.
About Bridgestone Corporation
Bridgestone Corporation, headquartered in Tokyo, is the world’s largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and sporting goods. Its products are sold in over 150 nations and territories around the world.
About Prime Research
PRIME Research International, a global leader in strategic communication research and consultancy, has joined forces with the World Car Awards to provide strategic studies in the fields of automotive assessment criteria and automotive awards. PRIME Research is a well-trusted research partner for the automotive industry with a broad range of automotive clients. Its full picture approach, which provides strategic benchmark information and SWOT analyses on over 100 brands and over 10,000 different automobile models, sets the standard in automotive media research.
About the 2011 New York International Auto Show (NYIAS)
Showcasing the latest automotive trends, the 2011 New York International Auto Show will unveil an extensive collection of the most technologically advanced vehicles on display anywhere in the world. More than four floors of displays, including the new Javits Center North exhibition hall, will house nearly 1,000 stunning new 2011/2012 vehicles as well as sensational futuristic concept cars. NYIAS is owned and produced by the Greater New York Automobile Dealers Association.
Source: WCA Press Release dated March 1, 2011.
